News Articles
Creating a Consistent Brand Identity
There are so many new buzz words these days it’s hard to keep up. (Here’s a complete list of buzzwords predicted to take over in 2017.) One of the new words is ‘brand identity’. It’s more than just your typical buzzword though, you need to know what it means and what...
Why Did I Rebrand?
I finally did it! Ever since I started my own business, over 10 years ago, I have regretted not using my own name for my branding. I eventually purchased my name as a domain years ago simply to keep another Carol Mikel from getting it so why not use it? I highly...